Friday 24 May 2013

Google released Penguin 2.0 update for its search alogrithms yesterday and Flickr is first casualty

Yesterday Google updated its search algorithm with Penguin 2.0, and all the blogger community is wary of the update.  But it seems that the first casualty of the update is the well known photo sharing site Flickr.com.  If you visit the Flick home page you will be met with above image.  

It has be two hours now since I went to Flickr and still I am getting the same image and message.  Pretty messed up really with millions of users getting same message.  Though I am not sure Google's release of Penguin 2.0 has anything to with Flickr going down, but the image clearly suggests so with the words BAD BAD PANDA!  A Flickr user and personal friend tells me that Flickr is down since yesterday.

Webmasters have been watching for Penguin 2.0 to hit the Google search results since Google's Distinguished Engineer Matt Cutts announced the imminent launch in March. Cutts officially announced that Penguin 2.0 is rolling out late Wednesday afternoon on "This Week in Google".

"It's gonna have a pretty big impact on web spam, It's a brand new generation of algorithms. The previous iteration of Penguin would essentially only look at the home page of a site. The newer generation of Penguin goes much deeper and has a really big impact in certain small areas."

In another blog post, Cutts has said that a total 2.3 percent of search queries were affected and the roll out has been completed.  So the update was launched on 22.5.2013 and theoretically  if you sites rankings and SERPS are still the same you have not been a victim of the Penguin 2.0.  If you have notice a drop in the rankings, do check whether your backlinks are pointing towards some unwanted site, as they are the main culprit for the drop.

Keep checking your keywords as well as websites in the Google Search window to see if you have been affected by the update.

Vijay Prabhu

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  1. Read somewhere today that Google is not satisfied by this update. So Matt Cutts have tweeted a link to a form where webmasters can report about any spammy sites which has not been affected by the update.

    1. Maybe Sourav, did you find anything amiss with traffic to your site.

  2. although the Panda and Penguin updates are good for throwing out spammers out but in the process these bots or whatsoever they are , kill the small time websites many a times and for no reasons .. I have been a victim 6 months back when they threw my site out and although there is no official letter which comes .. but the rankings indicated I was crushed and for no reasons .. back to 20 - 30 footfall a day from google. I have been checking my site health since I have got the info coz it took me too much of effort to get organic traffic and I made sure i keep my site simple not to get penalized for no reason.Hopefully I am safe ! Flickr issue is since yesterday !!

    1. Sorry to hear that mysay.in, but this update may not affect us. One of my blogger friends has even reported an increase of visitors. Yours is a very good content site so hope you will not be affected. Keep up the good work of making us laugh and you may get a good PR come June 13


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